Jewel Coffee

Franchisor Of The Year


Founded by Adrian Khong, Jewel Coffee is one of the pioneers of the specialty coffee scene in Singapore with their first outlet located at Shenton Way in June 2011. Fast forward 7 years, they are arguably the largest specialty coffee retailer by retail locations in Singapore with 14 stores now.

Each of the stores has its own sovereign concept, aesthetic and value with the aim to conceptualise the possibility for specialty coffee to be approachable and accessible. In their coffee bars, customers can expect to find this remarkable coffee in all of its form: whole bean, various approaches to brew and carefully prepared as an espresso with the customers’ choice of single origin coffee.

With Jewel Coffee’s successful, proven business model, their swift establishment and expansion in third-wave coffee is a testament. They have in place a comprehensive operations manual, with streamlined processes and a strong franchise support and training system. Since the opening of their first franchise outlet in August 2016, Jewel Coffee is on a rapid franchise expansion path with a target to hit 60 stores by 2020. Jewel Coffee is actively looking for master franchisees and investors for key markets in China and ASEAN especially Indonesia, Malaysia, Thailand and Philippines.